Saturday, April 05, 2008

Absolut Hysteria

They’re getting too comfortable.

As many of you know, Mexican’s here on the Left Coast believe that California should be returned to Mexico. What they fail to realize, due to the lack of education and educated people from Mexico, is that if California were part of Mexico, or if the United States sped-up their current plan and returned it to Mexico tomorrow morning, it would be just as much of a pile of trash as the county of Mexico is today. That still doesn’t stop left-leaning, pro-Mexico ad execs from wishing on a star.

You know what has been heartening the past two days as reaction to the Absolut Reconquista ad continues to pour in? The fact that so many of you still take our sovereignty seriously and are willing to give voice to your concerns without apologizing for it. I’m including a sample of e-mails below.

But first: The advertising firm that created the Absolut Reconquista ad is Teran/TBWA. Teran is based in Mexico City. The company’s website boasts a pretentious statement of philosophy advocating “disruption” as a “tool for change” and “agent of growth.” (Scroll your mouse over the little buttons in the upper-right margin.) The firm advocates “overturning assumptions and prejudices that get in the way of imagining new possibilities and visionary ideas that help create a larger share of the future.”

Translation: The company advocates overturning borders that get in the way of imagining new maps of North America that help Mexico create a larger share of the continent.

Malkin has a great write-up, so click on the above link and check it out when you have a chance.

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